Nintendo have a wealth of different franchises to exploit on mobile devices, so why Miitomo?
Miitomo is the first mobile game in a partnership between Nintendo and DeNA that's being strung together for a release next year. The use of a community-driven Mii project as Nintendo's first steps into the smartphone world came as a surprise for some, with a fair few fans expecting the likes of Mario or Pokémon to pave the way.
Speaking to TIME, Nintendo of America boss Reggie Fils-Aime said how "people are using [smart devices] as a way to stay connected with others through a variety of different means" has given Nintendo the idea to create something that enables a "a play style that makes sense" with Miitomo.
As for other Nintendo franchises, they're still on the way, but will be produced "in a way that leverages what those devices do."
Are Nintendo right to have lead with Mii as the opening gambit for mobile gaming?