It's the 25th birthday this year for Nintendo's beloved mascot. The first media, promotion and boxart for the game.
As previously announced, Nintendo will be releasing a special Wii edition of Super Mario Collection (All Stars for Western readers), letting fans and new players sample some of the plumber's greatest 2D adventures in the living room once again. A neat Mario history book and soundtrack CD are also bundled.
According to Andriasang, Nintendo of Japan are putting together a raffle for Club Nintendo members to win exclusive goodies - including 1000 Mario and Luigi tote bags, 3000 t-shirts and 5000 themed playing cards.
Creative cats can also put their drawing skills to good use by submitting Flipnote/Ugomemo creations in a Mario-themed contest. Selected work will be shown to all via the Nintendo Channel and Nintendo Home Page.

The site also hosts a first look at the Wii edition of Super Mario Collection, just as you remember it:
Packaged in a gorgeous deep red sleeve and with bonus book/cd, the game will reach Japanese stores on October 21st for 2500 Yen.